Candidate television ad example

Play the video to see an example of the required disclaimer notices for a television commercial paid for by a candidate committee.

Any public communication made by a political committee must include a disclaimer. The notice must state that the communication was paid for by the authorized committee. Radio and television communications (or any broadcast, cable or satellite transmission) that are authorized or paid for by a campaign require additional language. For such ads, candidates must deliver an audio statement identifying themselves and stating that the candidate has approved of the communication.

Additionally, television communications must contain a clearly readable written statement of approval, similar to what is spoken, that appears at the end of the communication for a period of at least four seconds with a reasonable degree of color contrast between the background and the disclaimer statement (for example, black text on white background). The written statement must occupy at least four percent of the vertical picture height.